{"id":2047,"date":"2026-03-25T11:53:32","date_gmt":"2026-03-25T11:53:32","guid":{"rendered":"https:\/\/instinctivebehaviour.com\/?p=2047"},"modified":"2026-04-30T01:41:10","modified_gmt":"2026-04-30T00:41:10","slug":"new-artists-signing","status":"publish","type":"post","link":"https:\/\/instinctivebehaviour.com\/index.php\/2026\/03\/25\/new-artists-signing\/","title":{"rendered":"New artists signing!"},"content":{"rendered":"[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”” text_direction=”default”]I first heard Madi Mai in summer 2019 when she put up a song called Change<\/em> on Facebook that she wrote for Jodie Chesney, who was sadly murdered whilst in a park over in East London.<\/p>\n

When I heard the song, lyrically it moved me and vocally made the hairs on my arms stand up as she had this amazing angelic voice.<\/p>\n

\"Madi<\/p>\n

I got in contact with Madi and offered to produce the track for her and that was the beginning of our working relationship.<\/p>\n

We went on to record a few tracks over a period of a year as I didn\u2019t offer her a deal as she was only 15 at the time, but I continued to develop her as I loved her vibes and attitude in the studio.<\/p>\n

By September 2020, after Madi turned 17, we finally signed a production deal.<\/p>\n

I met Alyce in July 2020 through Shirley Jackson, one of the co-founders of Foam 20, who sent me a clip of her singing. I was blown away by her edgy voice, lyrical skills, and her hunger to pursue music\u2014it was clear from day one.<\/p>\n

I was given Alyce\u2019s number by Shirley, but before I had a chance to call, Alyce rang me and we arranged a meeting the following day.<\/p>\n

The next day, Alyce arrived for the meeting where I had four backing tracks I wanted to play to her. I played her the first track when she asked me to rewind it halfway through. She then said, \u201cDo you mind if I write something down as I have a chorus idea for the track?\u201d<\/p>\n

Alyce took out her phone and began writing. She then asked if I could play the verse part of the track and quickly wrote a verse. To my surprise, she then asked if she could sing it to me. I agreed, and when I heard what she had written and the style she delivered, I immediately set up the mic and started recording.<\/p>\n

Two hours later, we had our first track\u2014completely unexpected\u2014and that marked the beginning of our working relationship. By September 2020, we had signed a production deal.<\/p>\n

Now I\u2019m working with both artists recording their albums. I\u2019m incredibly excited and having the most fun working with two great talents.[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

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